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Subject 외국계 수입차딜러사 - Marketing&PR Manager
Date 2021.04.06
▣ Company: 외국계 수입차딜러사


▣ Position: Marketing&PR Manager


▣ Responsibility

• Marketing Plan (20%)
- Yearly/Monthly marketing strategy planning & Execution
- Budget management and coordinate spending for effectiveness

• Wholesales & Brand Marketing (20%)
- New model launching event planning & Execution
- Co-Marketing & Partnership with luxury brand

• Retail Marketing (25%)
- Showroom retail activity planning & Execution
- Customer care program & Loyalty program planning & Execution
- AS marketing planning & Execution
- Merchandising development

• PR and On-line Marketing (15%)
- Adopt and localize key global communication platforms
- PR Channel (Media/Journalist/Freelancer) management)
- Monitoring of news and articles of competitors’ marketing activities
- Monitoring of grey importers
- Digital Channel management & Create contents
- Official Website management

• Training (10%)
- Attend and pass the required test based on DOS

• ETC (10%)
- Manage and execute CRM according to variable margin policy
- Manage and execute brand maker according to variable margin policy


▣ Requirements

-Bachelor degree
-Minimum 10 years relevant experience (Luxury brand industry experience preferred)
-Fluent in both verbal and written English
-Proficient in MS applications
-Good organizational skill and the ability to manage multiple tasks
-Excellent communication and relationship skills


▣ Location : 서울


▣ 제출서류 :
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- 사진 첨부요망 / 응시분야 / 연락처 / 연봉(현 연봉 & 희망 연봉) 기재


▣ Contact point : Bella 이사
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